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Account-Based Marketing: Get the Ground Work Right

The below quote rings true when it comes to account-based marketing (ABM). Traditional marketing was about reaching more people. ABM, however, is about being able to reach the right people. [Tweet ""ABM, however, is about

How To Improve Sales Account Management Right Now

Within B2B sales organizations, account management involves managing the relationship between your business and existing customers, in order to explore and create additional sales opportunities. Therefore, it has a role to play in facilitating business

Non-Profit Partner

PowerMyLearning is a national non-profit that leverages technology to strengthen the learning relationships among students, teachers and families so that all students can succeed. Their work fosters growth in teachers as instructional leaders, in parents as support partners and in students as learners who can meet the challenge of high academic standards.

PowerMyLearning partners with schools, districts and after-school hubs to provide teachers with coaching and students and parents with devices and training. Underlying their work is a free web platform, PowerMyLearning Connect, already in use in more than 40 percent of school communities nationwide. The organization has demonstrated impact on student achievement and love of learning; teacher instructional practices and parental confidence.

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